PEUGEOT x Born Free Wildlife Protection Partnership

Will Travers, OBE, Co-Founder of BORN FREE

“Global population growth can lead to increased conflict with wildlife, for example when lions attack livestock. But with the support and commitment of PEUGEOT, BORN FREE is implementing effective and innovative strategies such as predator-proof fences, or bomas, to protect people and livestock, conserve natural resources, and safeguard wildlife and local communities — contributing to greater safety for all.”

Phil York, PEUGEOT Global Marketing & Communications Director, stated:

“Today more than ever, a brand like PEUGEOT must contribute to building a more responsible and sustainable world for future generations. We are progressing towards our Carbon Net Zero ambition, and there are many ways to achieve it. I firmly believe that EDUCATION is one of the keys to a more sustainable world, which is why we are committed to playing our part.”